First, a virtual agency is made up of many different components, in our case, key individuals or small companies, with vast experiences that come together on behalf of the client. While it's true we are not all under one roof we do work together seamlously. One client refered to us as an agency without bricks and mortar, which is partially true. All of our associates work from small offices and studios and do have roofs over their heads. 

We build creative teams around a clients specific needs. So while the name virtual marketing agency may sound fancy, what it really boils down to is: "Do you have the right team to deliver services you need?" We have found one of the best ways for smaller companies like ours to compete in the fierce marketplace is to pool our collective talents and experiences with other creative professionals in order to address the requirements of integrated marketing, brand positioning, promotions, advertising or public relations.

Recently we put together a team that included three separate companies utilizing each of their own strategic strengths. ORMA served as the lead and primary client contact, with expertise in marketing, event marketing, web development and brand positioning. We brought in a Cleveland Ohio based strategic communications consultant with an emphasis in B2B public relations, and a designer from Orlando Florida, offering expertise in advertising, graphic design and creative concepts. Stronger together and more effective than we could be individually we were able to provide the client both a level of commitment and the broad expertise the project required.

The benefits of using a virtual marketing agency are clear. No extra "overhead" the client pays only for services needed without the extras. A targeted team approach utilizes talent with experience relevant to the client needs. A Full service approach means there is no need to hire additional vendors, meaning the job can be completed on both a cost-efficient and time-efficient basis for the client.

Focused attention combined with an entrepreneurial "can do" spirit the client benefits with faster turn arund times while gaining a wide range of experience and knowledge. A virtual team provides the client with the key players and senior staff necessary for successful completion of the assignment. Typically, there is one main client contact and team leader with the rest of the team contributing strategic counsel individually and collectively as needed.